Software boutique · Est. 2025

We bring ideas to life — with creativity, careful engineering, and AI.

AFG is a small studio that ships things. Right now, what we ship is our own work — three in-house products, built the way we believe software should be built.

Founded 2025 A new studio, a long view.
In-house Three products A game and two AI assistants.
How we work Small & close Designers and engineers in one room.
About AFG

A small studio that prefers building over talking about building.

AFG Consulting is a software boutique. We turn ideas into working software — with creativity, careful engineering, and modern AI. We are a trusted partner, not a vendor.

We are also new. Rather than wait around for the right first client, we picked three problems we care about and started building. A game we want to play. An AI that does the weekly shop. An AI that reads the back of skincare bottles instead of the marketing on the front.

We are learning the studio by running it on ourselves first.

That is the kind of studio we want to be when we work with you, too. Small teams. Close conversation. Decisions written down. Software that works.

3 In-house projects
2025 Studio founded
100% Independent
What we do

Three practices, one team.

We do not split design, engineering, and AI into separate quotes. They sit at the same table — because that is where good software actually comes from.

01 —

Product engineering

We build software end-to-end. Web, mobile, and the backends underneath. Small teams, written-down decisions, no surprises at the end.

  • Web and mobile apps
  • APIs and infrastructure
  • Design systems and tooling
02 —

AI integration

We turn modern AI from a demo into a feature people actually use. We are honest about where it helps, and where it does not.

  • Assistants and agents
  • Retrieval and search
  • Evaluation and guardrails
03 —

Product design

Interfaces that feel quiet and considered. We work in close conversation with your team — design and engineering in the same room.

  • Product and UX design
  • Prototyping and validation
  • Brand and visual systems
Work in progress

What we are building right now.

Three in-house products. Different problems, same studio. Click into any of them for the full story — what stage they are at, who is on them, and what we are trying to figure out.

Get in touch

Tell us about your project.

We read every message. If we can help, we will say so. If we cannot, we will say that too — and try to point you somewhere useful.

hello@afgconsulting.com — usually within a day.
Remote-first studio.
Currently taking projects for late 2026.
We reply within a working day. No newsletters, ever.